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A single sesame seed with lines radiating to five industries — food, medicine, pest control, leather, and color
The Secret Life of Sesame: One Seed, From Your Bagel to Your Syringe
Sesame is in your medicine, your bug spray, your leather, and your food dye — and it's black for the same reason hair is. The surprising, data-backed life of the... Read more...
THE BLACK SESAME · TREND INDEX
Is Black Sesame the New Matcha? The Trend That Keeps Coming Back
Every few years, the food world "discovers" black sesame like it's brand new — the next matcha, the flavor of 2026. Somebody's grandmother has been completely unbothered the whole time.... Read more...
6 black sesame characters from the cast collection
The Cast: Meet the Black Sesame Characters
Two kinds of seed, one ensemble — a bold, smoky lead and one very earnest understudy. Meet the hand-drawn cast behind The Black Sesame. Read more...
a man and two girls wearing tees with "Sweet, but not too sweet", "Black Sesame Obsessed", and "Simsimiyya سمسمية "
Sweet, But Not Too Sweet
The Confessions — For the black sesame obsessed. On "sweet but not too sweet," simsimiyya nostalgia, and the diaspora dessert culture worth wearing out loud. Read more...
three models wearing tees with writing Black Sesame for Good Hair and My Grandmother Was Right
Grandmother Was Right About Black Sesame
Folklore Line — Good for your hair, good for your health, grandmother was right. The folklore around black sesame — and what the nutrition actually says. Read more...
Illustration of a black sesame pod bursting into a journey across cultures
Black Sesame Folklore: A Seed's Journey Around the World
From "open sesame" to grandmother's remedies to Gullah benne wafers — how one little seed became folklore across the whole world. Read more...